Business Coaching for Product-based Businesses
You are not alone in this
20 Years and $1.5bn of SME product business experience in manufacturing, sourcing, wholesale, retail and ecommerce by your side
Well done….
….for considering the support of a business coach in your product business journey.
Tailored to your unique needs, my approach diverges from one-size-fits-all programs typically found online. Instead, I ensure your business's specific challenges and opportunities are addressed through bespoke coaching for your business.
Specialising in consumer product business coaching and mentoring following a career in manufacturing, distribution, retail and e-commerce, my services are ideal for those searching for a specialist coach to help maximise opportunities, minimise risk and most importantly, develop their skills and approaches to decision making.
Due to corporate client consulting and board advisory commitments I can only work with a limited number of coaching clients. I operate an application-only model to ensure I provide my limited time only to clients that are willing to commit to both the required time and energy investment.
UPDATE: Coaching slots on all plans are currently full until October 2024. Please submit a coaching application here to be considered as a future coaching client.
What is Product Business Coaching?
Product business coaching is a specialized form of business mentorship focused on guiding entrepreneurs and companies that develop and sell physical products. It encompasses a range of strategies and advice tailored to the unique challenges of product-based businesses, from conception and design to manufacturing, distribution, and market entry.
This form of coaching leverages industry-specific insights and expertise to help business owners navigate the complexities of product development, market trends, supply chain management, and consumer engagement.
With a blend of practical guidance and strategic planning, product business coaching aims to optimize product offerings, enhance market competitiveness, and drive sustainable business growth
Who is my coaching designed for?
My coaching services are designed for a wide range of businesses, from nascent e-commerce startups to established SMEs looking to innovate and grow. Regardless of your industry or stage, my approach is tailored to fit your unique business context.
Start-ups seeking foundational business strategies
Businesses aiming for market penetration and growth
Product-focused SMEs looking for innovation and scalability
Established businesses seeking turnaround or new market entry
Newly promoted CEOs, MDs and Senior Executives
What makes me different from the other coaches and ‘online-gurus’?
As a former Managing Director, I've spent over two decades leading and participating in the development, sourcing, and successful launch of over $1.5 billion worth of consumer products into international wholesale, retail, and e-commerce channels all within SMEs, not large international brands with limitless resources! It's been a relentless journey, and I've earned every scar! I have fought in the trenches against stiff competition, unloaded containers on hot summer days, walked manufacturing production lines, negotiated with tough retail buyers and have sat on both sides of the board room table.
Today, I leverage this wealth of knowledge to empower and guide growing consumer product brands to effectively navigate growth.
It’s In The Numbers
$1.5bn
Value of products launched in Western markets
20+ Yrs
Experience in consumer product manufacturing, distribution, retail and e-commerce management
3000+
Products developed, sourced and supplied to retail and e-commerce
200+
Manufacturers visited across 35+ Far East sourcing trips
Clive Daley - The Daley Hub
“We only have to ask him a ‘quick question’ and he comes back with everything and more”
Retail Partners I Have Worked With
Areas of Expertise and Support
Strategy
Crafting a roadmap for success, I utilise my 20 years of experience and insight from generating over $1.5bn in business to help you develop comprehensive strategies that align with your business goals. This is the most important step to establish when starting a coaching relationship as all other conversations and activities stem from these strategies,
Product
From concept to customer, I guide you through the intricate process of product development. My coaching covers market research, design, branding, user experience and data-driven continuous improvement to ensure your product stands out in the competitive marketplace and resonates with your target audience.
Sourcing and Manufacturing
Navigate the complexities of sourcing and manufacturing with confidence. I bring you insider knowledge on selecting the right suppliers, turning your concept into reality, quality control and cost management to ensure your product is made to the highest standards while maintaining profitability..
Supply Chain
Streamline your supply chain with strategies that cut costs and improve efficiency. My expertise covers logistics, inventory management, and supplier relations, providing you with the tools to build a resilient supply chain that can adapt to the changing demands of the market.
Sales and Marketing
Enhance your retail and e-commerce synergy with strategies that understand the unique demands of each channel. I will guide you through the intricacies of approaching retail buyers, optimizing omni-channel sales, and managing the delicate balance of brick-and-mortar presence with online retail to maximize your market reach and revenue.
The Numbers
Demystify your financial landscape with guidance on the critical aspects of business finance. I will help you decode your balance sheets, manage your cash flow effectively, and understand your P&L statements down to line-level to empower you with the knowledge to drive profitability and make sound business decisions.
Coaching Plans
UPDATE: Coaching slots on all plans are currently full until October 2024. Please submit a coaching application here to be considered as a future coaching client.
My coaching plans are tailored to each clients specific needs. Plans range from £300 ($400) p/m for light-touch IM based remote support up to £2400 ($3000) p/m for intense and regular support including board advisory support. All plans include an element of telephone, email and WhatsApp support meaning I am never more than 24hrs away. Plans can be flexed up and down depending on the level of support required.
Discounts are available for startups (below £250k annual sales) and up-front payments for 3 months or more.
Prices exclude VAT (where applicable)
FAQs
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My coaching is uniquely tailored to the specific challenges of product-based businesses. With over 20 years of experience and involvement in generating over $1.5bn in product sales in small business environments, I bring practical insights and strategies that are directly applicable to your business model, whether you're at the startup phase or looking to scale up.
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Investing in business coaching can yield significant returns. It's not just about immediate problem-solving; it's about setting up your business and your thought processes for long-term success. When starting or growing a product business, the financial risks can be tremendous. I have have learned from my own mistakes over the past 20 years. Product selection, manufacturer selection, appropriate quality management, meeting regulatory requirements and endless other ongoing decisions can make the difference between a business being operational tomorrow, or not.
Whether you are investing your savings or accumulated profits into a project, I can help to minimise risks and improve chances of success far beyond any regular business coach, online course or 20-something year old e-commerce guru.
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Absolutely. I prioritize getting to know your business intimately. Understanding your unique challenges and goals is the first step in my coaching process. This ensures that the advice and strategies I provide are not only industry-relevant but also customized to your specific business needs. Every business is different. This is why I will not create a one-size-fits-all coaching approach for my clients.
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The time commitment can vary based on your specific needs and goals. However, I strive to make coaching as efficient and impactful as possible, typically involving regular sessions and actionable steps that fit into your busy schedule without overwhelming it. Most of my plans include email or WhatsApp support, meaning you can access me at your convenience outside of scheduled calls.
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My goal is to ensure your utmost satisfaction when working with clients. I take great pride in my experience, my work and relationships. If you're not satisfied with the coaching process, I encourage open communication to address and rectify any issues. My approach is flexible and client-focused, allowing for adjustments to meet your expectations.
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While immediate improvements can happen, substantial and sustainable growth typically takes time. The timeframe varies based on your specific goals and business dynamics. However, you'll start developing new perspectives and strategies from our first session, setting the foundation for ongoing improvement.
Success does not happen over night. In fact there is no such thing as guaranteed success. I strive to support your business journey through the transfer of industry knowledge, experience and insights to mitigate risk, increase opportunities for success, and importantly develop your own learning.
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Yes, the principles are applicable across a wide range of industries within the product-based sector. I adapt my methods to fit your industry's specific challenges and opportunities, ensuring relevant and effective guidance. My own experience stems from product categories including household electrical, consumer electronics, homewares, DIY and furniture. Whilst I can bring specific deep insights to the table from these sectors, the principles of running a consumer product business are similar, regardless of the product type.
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I divide my time between corporate client work in the form of both hands-on consulting, board advisory and Non-executive roles, alongside coaching. This work provides me with real hands-on access to the latest news, technologies, trends and strategies within the consumer products and retail industry.
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Client confidentiality is paramount. All discussions and business details shared during coaching sessions are kept strictly confidential to maintain trust and privacy. I have NDA contracts available for clients that would prefer a legal agreement.
Coaching Application
Due to corporate client commitments I am only able to accept a small number of clients wishing to seek my coaching services.
Use the below form to apply for a coaching space.